Farm Market & Agritourism: Identifying underperforming products in your farm market

Running a thriving farm market today requires more than offering fresh produce. It demands strategic decision-making based on data. Identifying underperforming products is one of the most overlooked... more »

Mechanical advances help target weeds on organic vegetable farms

Weed control in organic agriculture comes in many forms, from physical methods and flame weeding to biological approaches such as cover cropping and crowding planting. Full Hollow Farm... more »

Farm Market & Agritourism: Understanding and addressing customer pain points

It's crucial to shift our focus from working “'in”' our business to working “'on”' our business. By doing so, we can grasp the customer's journey and identify potential... more »

Farm Market & Agritourism: Effective methods for collecting customer data in retail farm markets

Understanding customer behavior and preferences is essential for the success of retail farm markets. By collecting valuable customer data, farm market owners can tailor their offerings, improve customer... more »