New MyLand vice president to roll out soil health effort

Phoenix, Arizona-based MyLand Co., recently announced Jonah Parker has been hired as vice president of operational planning.

In this role, Parker will oversee the development and roll-out of MyLand’s regional Soil Health Center network, according to a news release from the company. The Soil Health Centers are key to the company’s soil health mission and will amplify its next stage of growth for a regenerative future.

Parker brings more than 20 years of sales, entrepreneurship and strategic experience to MyLand and is passionate about soil health and assisting growers with regenerative agriculture practices. Prior to joining MyLand, he demonstrated repeated success at growing and strategically positioning companies in North America at Scotts Miracle-Gro Co., Hawthorne Gardening Co., and Frito Lay.

“Jonah is an outstanding addition to our MyLand team, he brings a deep blend of entrepreneurial experience and knows what it takes to deliver success,” Dane Hague, co-founder and president of MyLand, said in a news release. “As MyLand continues its rapid growth, Jonah will play a critical role in laying the foundation for MyLand to be a Soil Health Company with global reach.”

“I feel honored to join the team at MyLand and get growers excited and passionate about our soil health mission,” Parker said. “I am excited to assist in driving a positive change in agriculture and showcasing the significant impact MyLand can have on our farmlands and our growers.”

By focusing on soil health, MyLand is helping to tackle two of the world’s biggest challenges: food security and climate disruption. MyLand’s innovative and patented technology allows farmers to easily and rapidly implement regenerative agriculture practices and improve their soil health by harnessing the land’s own natural ecosystem.

MyLand partners with farmers to infuse life into the soil, helping to return farms to their most fertile state, achieving greater productivity and enhanced profitability.

For additional information on how MyLand is transforming soil health globally, visit here.