New staffer added to IFPA
Jessica Keller has been named vice president of global industry relations of the International Fresh Produce Association (IFPA).
Keller is the first to serve in this role, which was created to align with IFPA’s core commitment to grow member value globally.
She will direct and support the association’s global representatives and country councils and committees and lead the implementation of the association’s global portfolio.

Jessica Keller
“Jessica brings a deep knowledge of the global produce and floral supply chain along with years of experience building relationships with global companies,” Miriam Wolk, chief membership officer for IFPA, said in a news release.
Keller’s experience includes working as chief operating officer at Food Hall Company, regional vice president of the Southwest region for Whole Foods Market, and has overseen successful launches of new stores.