Marketing

Brighter Bites’ relevance discussed

Brighter Bites, a national nonprofit that delivers fresh fruits and vegetables directly into families’ hands, concluded its 2022-2023 programming se... more »

Applications available for California Ag Leadership Program class

Applications are now being accepted for the newest class of the California Agricultural Leadership Program (CALP). Applicants for Class 54 should b... more »

Organic grant program awards almost $10 million

The USDA-Agricultural Marketing Service (AMS) awarded $9.75 million awarded to 10 grant projects through the Organic Market Development Grant (OMDG). ... more »

Zespri exec to join Driscoll’s as president of the Americas

Zespri CEO Dan Mathieson is leaving the produce marketer to become Driscoll’s president of the Americas. Mathieson has been at Zespri for 21 year... more »

USDA gives Organic Trade Association export market boost

The Organic Trade Association (OTA) has received more than $1 million from the USDA Market Access Program (MAP) to promote U.S. organic products aroun... more »

IFPA: Keep WIC with produce in SNAP funds

The International Fresh Produce Association (IFPA) launched its largest-ever ad campaign in support of the Special Supplemental Nutrition Program for ... more »

Market access, development programs receive $203M in funding

More than $203 million will be awarded to nearly 70 agricultural organizations to help expand U.S. food and agricultural export markets through ... more »

Value-added products key to organic sales growth

The prospects for organic produce remain strong in these inflationary times, according to leaders of some of the largest grower-shipper operations. ... more »

Be sure to check out our other specialty agriculture brands

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