Category: Marketing
Research shows strong consumer preference for pollinator-friendly, local crops
New research shows consumers will pay up to 50% more for pollinator-friendly produce, creating new revenue opportunities for growers.
Organic ‘Raingrown’ avocados show vast potential of sustainable agriculture
Learn about an organic brand of premium avocados helping build farmer equity in Africa.
Ellijay Mushrooms: Growing community in North Georgia’s hill country
From IT to chief mushroom officer, Howard Beck and his team are making magic and shaping lives. Read on for Ellijay’s origin story.
Agritourism is trending: But does it fit for your farm?
Agritourism boosts farm income and foot traffic, but it also brings new risks and demands. Review key questions before getting started.
Apply now: organic specialty crop growers can tap into $100M+ in USDA grants
Apply through your state department of agriculture or Grants.gov before the June 8 and October 2026 deadlines.
OPN: Organic produce shows steady growth, tops $10B in sales
Organic produce sales grew significantly faster than conventional. Download the full report to see where opportunities lie.
March USApple Tracker: Holdings high, fresh stocks down
U.S. fresh apple holdings down 9% vs. last year, processing stocks up. See trends in Honeycrisp, Cosmic Crisp and spring apple supplies.
Farm Market & Agritourism: Target marketing to reach your audience
Learn how farm markets and agritourism businesses can target the right audience for better sales and engagement. Discover actionable marketing tips.
Michigan Agritourism Convention marks 20th anniversary with education and farm tours
Michigan’s 20th Agritourism Convention in Frankenmuth will feature farm tours, workshops and expert speakers. Get details on the event now.
Organic Produce Summit 2026 opens registration
Registration is open for the 2026 Organic Produce Summit, set for July 14–16 in Monterey, California. Learn what’s new and register now.
Farm Market & Agritourism: Strategies to attract today’s farm market shoppers
Learn how to attract more customers to your farm market using demographics, experiences, and digital tools. Start growing your market today.
Take the 2026 Farm Market Pricing Survey
Organic Grower is collecting pricing data for fruits, vegetables, baked goods and more. Take the 2026 Farm Market Pricing Survey now!
Marbleseed organic farming conference set for Feb. 26–28 in Wisconsin
Marbleseed’s annual Organic Farming Conference is set for Feb. 26–28. Learn about sessions for organic fruit and vegetable growers.
Agritourism, organic and tech: 6 key themes from the 2025 Great Lakes EXPO
The specialty crop world held its annual get together in Michigan. Find out what growers, researchers and industry pros saw at the show.
Fusilier Family Farms, Sarah Black honored with Master Farmer Awards at Great Lakes EXPO
The Michigan State Horticultural Society Master Farmer and Master Farmer Associate Awards have been handed out. Read all about the winners.
Farm Market & Agritourism: Identifying underperforming products in your farm market
Learn how to spot underperforming farm market products using POS data, enterprise analysis and customer insights to boost profitability.